The United States is experiencing a fermented beverage renaissance. There are now over 6,300 breweries, 1,300 distilleries and 8,700 wineries across America. American attitudes are shifting towards consuming local, high quality food and drink. It is a very exciting time to be a consumer of fermented beverages! Since there are a large variety of brands to choose from, finding the perfect beverage for that special occasion should be easy. However, that is not always the case.
The long grocery isles full of beer and wine are overwhelming. Not only are there a lot of different brands, but just about every brand is making a quality product. Adding to the confusion, is the ever changing seasonal offerings and a constant rebranding of packaging. No wonder why there is a lot confusion among consumers!
The Fermented Beverage Podcast is a show that is designed to help introduce consumers to new brands and learn more about their favorite brands by interviewing industry personalities and business leaders. Consumers are making a conscious effort to choose a product that aligns with their beliefs. The podcast gives businesses an opportunity to tell their story, and allow consumers to make an educated purchase.
Thank you for visiting the website and I hope you find the interviews entertaining and educational. As a result of listening, I hope I can help you cut through the clutter and noise of this crowded industry and make an educated purchase. But most of all, my goal is help develop a relationship between you, the consumer, and some of America’s favorite brands.
– Greg Hough, Host of the Fermented Beverage Podcast